Virat Kohli is not just a cricket superstar; he’s also a successful entrepreneur. With his passion for sports, fashion, and fitness, he has ventured into various business ventures that reflect his interests and values. Kohli’s entrepreneurial journey shows how he uses his fame and influence to create brands that resonate with his fans and the public.
Top 10 Brands Owned by Virat Kohli
1. Blue Tribe
Blue Tribe is a startup that sells plant-based meat products, offering a healthier choice compared to animal meat. Virat and Anushka invested in this company to help it grow.
In March 2022, Virat Kohli invested an undisclosed amount in Rage Coffee, a coffee brand from New Delhi. The investment is expected to help the company increase production, develop new products, and enhance marketing efforts.
3. One8
Virat Kohli owns One8, a premium athleisure brand that has expanded its offerings. He has launched a chain of restaurants called ‘One8 Commune’ across India and partnered with PUMA to create sneakers.
4. Hyperice
Hyperice is a startup focused on wellness products and services. Kohli made an undisclosed investment in the company to support its growth.
5. Chisel Fitness
In 2015, Virat collaborated with Chisel Fitness and CSE to promote fitness and open gyms throughout India. He invested Rs. 90 crores in this venture to make an impact on the fitness industry.
6. Digit Insurance
Virat and his wife Anushka Sharma invested Rs. 2.2 crores in Digit Insurance. Kohli’s investment has contributed to the company’s strong presence in the Indian insurance market.
7. Universal Sportsbiz Pvt. Ltd.
In 2020, Virat invested Rs. 19.3 crores in Universal Sportsbiz Pvt. Ltd., following in the footsteps of his idol, Sachin Tendulkar. This fashion company is continually expanding into sports-inspired fashion.
8. WROGN
WROGN is a fashion brand owned by Virat that aims to challenge traditional style norms. Recently, he became the sponsor of the IPL team Royal Challengers Bangalore (RCB).
9. Galactus Funware Technology Pvt. Ltd.
Virat is also interested in the gaming industry. In early 2019, he invested in Galactus Funware Technology Pvt. Ltd., a Bengaluru-based startup, purchasing debentures worth Rs. 33.42 lakhs.
10. FC Goa – ISL Franchise
Virat holds a 12% stake in FC Goa, one of the prominent teams in the Indian Super League. His investment in the football club has further increased his business wealth.